My Role:
Over the course of this five-year project, my role of being and Exhibit Designer evolved to meet the shifting needs of our team and the exhibit’s long-term goals. I played a key part in the design process from ideation through installation, contributing to both the big-picture vision and detailed execution.
Specifically, I led the design and development of several core exhibit elements, including:
KPG Wall – conceptual layout and visual storytelling
Title Panels – design, typography, and visitor readability
Sponsor Wall – hierarchy, branding integration, and donor visibility
Graphic Layout & Design – consistent visual identity and user experience across the space
My approach balanced creative problem-solving with cross-departmental collaboration, ensuring scientific accuracy, accessibility, and an engaging visitor experience.
KPG–(Cretaceous-Paleogene boundary)
This project initially not considered a part of Dueling Dinosaurs, was taken into consideration because of its proximity to the entrance of DD.
I helped Design what would tell our story about this chunk of the K-PG we have on display for our viewers.
Content
I created and desiged a graphic system to best display our specimen to our visitors, along with sharing the relative informative about it In English and Spanish.
K-pg extinction graphic
I created a graphic that would visually depict the extinction event that led to the creation of the K-pg boundary line
Donor Wall
Designing a system to display our Sponsors at the entrance of the exhibit. Working to create a style that incorporates what has already been established in other design conventions in the space. This sponsor wall was designed with the intention of being eye catching, modern, and something that would work and fit the existing DD style.
DOnor Wall ideation
This wall went through many variations and forms. I worked within the constraints of needing to include a bunch of different sponsors, while also creating a hierarchy that would also show the general amount that each group donated. I used scale and color to create this hieracrchy.
Title Panels
The title panels were made with their own working design system, that was built off of the general graphic style guide for DD.
Using changes in color, size, and shape to clearly get our information across in both English and Spanish.
Also incorporating a lighting element to help draw attention to these title panels, where the rest of the signage throughout the exhibit contained no lighting elements.
Graphic Design and layout
I created a graphic system to help visually communicate to both our English and Spanish speaking audiences. With a strong focus on human-centered design and making the exhibit accessible to as many people as I can.
Exhibit design and collaboration
I worked with multiple departments within our museum to help come up with ideas, design, and produce what would become the Dueling Dinosaurs exhibition.